Probable Niche

We've identified the niche as direct marketing.

direct marketing

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as direct marketing.

marketing, direct, services, direct mail, business, mail, social media, lists, email marketing, media, data, customers, email, social, news, marketing association, advertising, sales, mailing lists, home's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 22:35 UTC on October 10, 2011. The source was comprised of 25815 characters, of which 22481 are code, leaving an organic character count of 3334. The total word count on the home page is 531. We filtered out 10 numbers, 181 common words, and 5 words shorter than three characters in length, leaving an impact word count of 313. The size of the lexicon (number of unique words) is only 192. We extracted nine top keywords, leaving 4.68% above the threshold. The number of phrases above the threshold was 30.

Top Keywords

KeywordFrequencyFrequency %
reactiv 185.75%

Top Phrases

KeywordFrequencyFrequency %
reactiv media 109.61%
direct marketing54.80%
media limited32.88%
reactiv newsletter 21.92%
multi channel21.92%
lead generation21.92%
digital marketing21.92%
channel marketing21.92%
works lane10.96%
west yorkshire10.96%
web site10.96%
web design10.96%
voice transfer 10.96%
time data10.96%
team comes10.96%
tailoring marketing 10.96%
suppression cleansing 10.96%
supply data10.96%
supplier backgrounds 10.96%
simple survey10.96%
similarity ends10.96%
services reactiv 10.96%
services overview10.96%
second column10.96%
rest assured10.96%
regular updates10.96%
registered number10.96%
registered address10.96%
ref z9925490 10.96%
real time10.96%

Domain Name Keywords

We found 3 significant keywords appearing in the domain name
  1. reactiv
  2. media
  3. reactiv media


Source Character Count 25815
Code Character Count 22481
Organic Character Count 3334
Filtered Numbers 10
Filtered Words (Common) 181
Filtered Words (Short) 5
Total Word Count 531
Impact Paragraph Count 630
Impact Word Count 313
Impact Lexicon Size 192


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